Interscope Records // Social House - Magic in the Hamptons (ft. Lil Yachty)
Lyric Video

Scooter Braun came to us wanting to make some noise for his newest project Social House. The moment we heard the track, I was transported through a nostalgia vortex of summers spent sipping kool-aid and makeshift slip-n-slides in the neighbor’s lawn. 

Treatment Pages

I wanted to not only capture that warmth of adolescent afternoons but infuse it with the analog textures of memory. I’m a huge VHS nerd and have always loved the capricious nature of home videos, so it only felt natural to draw from that place of video zen.

Treatment Pages


Creative Director:
Bao Truong
Jae Yoo

Bao Truong
the one you’ve been waiting for ◡̈ ♡